Our Story

The inspiration behind Dawson Velma is our Grandmother, Velma Hope. For nearly a century, Velma lived a life of significance. Her fundamental belief in continuous improvement, unlimited human potential, and family has now been passed through three generations. Time is a gift, and we know it! So, we wanted to carry on this legacy through Dawson Velma. It is a philosophy to strive for excellence while having a positive impact on our planet and community.

JOURNAL

Liberation Collection

Liberation Collection

The Liberation collection is a dynamic chronograph watch. Expect to be hit with a hurricane of compliments and comments. This wearable work of art ...

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Freedom Collection

Freedom Collection

Our Freedom collection is comfortable. A wearable work of art, highlighting your everyday outfit. It is a bold statement that does not have to be ...

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Endurance Collection

Endurance Collection

The Endurance collection is a compelling chronograph watch. Be prepared to be the center of attention and be hit with a tornado of comments and com...

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