Our Process
Painstakingly Designed. Finished to Last
We are naturally passionate about the timepiece. Our team wanted to bring iconic designs from the past, present, and future to you. We are using only the best quality components costing $1000+, through traditional supply chains. Beauty is in the eye of the beholder, but perfectionism leaves little room for interpretation. We use advanced CAD systems to design our watches and all their components. Our team comes up with the idea that it can be turned into an actual design—using 3D printing techniques to look at prototypes based on these computer designs.
Do not underestimate the role of research and development. At Dawson Velma, this process is under one roof to make sure that our watches or movement designs are feasible.
Everything must correctly correspond together, especially since the room for error in watch manufacturing is tiny. Once we are sure about how our watch should look and which specifications it should have, the prototype and production begin.
